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Salesforce Marketing Cloud Personalization Accredited Professional Sample Questions:

1. During discovery, a solution architect works with a customer to define which three things before a developer implements the sitemap?

A) Site Architecture
B) Attribute Model
C) ETL Feeds
D) Site Catalog
E) Datasets

2. What attribute and value is passed in the event API request for returning server side campaigns?

A) Server side are always returned
B) Server Side messages = 1
C) Source = Server
D) Server side = true

3. How many times can a visitor accomplish a goal in interaction studio?

A) Each time a visitor leaves and rejoins the goal segment
B) No more than twice or the goal completion will no longer be counted
C) Only once for all time
D) It varies depending on the setup of the goal segment

4. Which ingredient shows a vistor products or content based on a "people like me" algorithm?

A) Trending
B) Co Browser
C) Similar Items
D) Collaborative Filtering

5. A customer receives emails from her favorite brand that are not personalized to her interest. What Marketing Cloud Personalization feature will help improve this customer's experience?

A) Rule-based targeting
B) Surveys
C) Open time email
D) A/B testing

Solutions: